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Shanghai Book Fair, 30 million people in traffic, compared to more than 23 million resident population, the reader can really enter the scene or a minority. How to get more people to experience the scholarly Shanghai to bring their reading experience? We took one of the ways is to increase the types of traditional media and new media, the effective interaction. Fang Shizhong said. In the past, people often read the figures and opposition, anticipation of modern technology and traditional meditative reading between the incompatible, and now the Book Fair, various webcast plug in directly to the scholarly digital wings so scholarly biography far and wide to place, so that everyone can enjoy the most intuitive experience of seeing and being seen Moreover, the emerging power of new media - large good network in the current Shanghai Book Fair founder interactive cultural interview program
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